Corporate website for Singapore-based IT company

640

Background

Virtual Electronics, an IT firm based in Singapore, is characterized by its talented personnel and cutting-edge tech. Through technical outsourcing, software/mobile app development, systems analysis, design, architecture, cloud services, and digital marketing, they have demonstrated their expertise in the industry.

The Challenges

The project team was given the following duties to carry out by the client:

  1. Maximize conversion rates by utilizing the most modern e-commerce design elements and user-friendliness;
  2. Draw in both the firm's patrons and staff;
  3. Submit leave requests via the website;
  4. Incorporation of an adjustable design for all device formats;
  5. Expand the size of the business.

The Process

The Promodex squad chose to carry out the venture in the following steps:

  1. Perform a niche and competitor evaluation to discover advantages and disadvantages.
  2. Analyze the target audience, pinpoint the most likely regions, gauge the target audience's reaction, and devise a fresh concept for the project.
  3. Carry out an examination of search requests to assemble the semantic foundation of the website.
  4. Construct a web page layout based on the semantic core.
  5. Design the user interface and user experience of the project using analytics data.
  6. Incorporate the company's brand book and recent web design trends into the website design.
  7. Execute the mandatory job pool on both the front and back ends.
  8. Carry out testing of the project, including load tests, usability evaluations, performance checks, and security assessments.

Deliverables & Impacts

The Promodex group realized a total package solution within 24 business days; from the Customer's primary concept to the product's execution and debut.

  1. The site has achieved a favorable score in Google's PageSpeed ​​Insights, a key factor for successful SEO optimization.
  2. Feedback from staff and patrons indicated that the main page of the website is aesthetically pleasing, intuitive, and indicative of the company's progressive nature. The data is presented in an appropriate amount. The internal pages, particularly those serving as services, are quite focused on conversions.
  3. The site experienced an influx of search traffic within just 4 months thanks to its finely-tuned internal optimization.

Audience

The project is designed to reach out to three distinct groups:

  1. Both individuals and companies that need to develop online projects.
  2. Product and companies looking for cloud solutions.
  3. IT Specialists.

Technologies

A group of 8 individuals were involved in the project's execution: the project manager, business analyst, marketer, UI/UX expert, SEO expert, front-end coder, back-end programmer, and QA specialist.

The website was built from scratch, without the use of any pre-made template, using the WordPress site management system and content management system (CMS).

Opens correctly on desktop browsers:

  • Chrome (63+);
  • Firefox (58+);
  • Opera (50+);
  • Safari (10+);
  • Edgе (12+).

Responsive version of the website:

  • Full-width starts at 1200px;
  • The tablet version starts at 768px wide;
  • The mobile version starts at 320px wide.
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Corporate website for Singapore-based IT company
Company:
Promodex
Added:
09-09-2022
640

Background

Virtual Electronics, an IT firm based in Singapore, is characterized by its talented personnel and cutting-edge tech. Through technical outsourcing, software/mobile app development, systems analysis, design, architecture, cloud services, and digital marketing, they have demonstrated their expertise in the industry.

The Challenges

The project team was given the following duties to carry out by the client:

  1. Maximize conversion rates by utilizing the most modern e-commerce design elements and user-friendliness;
  2. Draw in both the firm's patrons and staff;
  3. Submit leave requests via the website;
  4. Incorporation of an adjustable design for all device formats;
  5. Expand the size of the business.

The Process

The Promodex squad chose to carry out the venture in the following steps:

  1. Perform a niche and competitor evaluation to discover advantages and disadvantages.
  2. Analyze the target audience, pinpoint the most likely regions, gauge the target audience's reaction, and devise a fresh concept for the project.
  3. Carry out an examination of search requests to assemble the semantic foundation of the website.
  4. Construct a web page layout based on the semantic core.
  5. Design the user interface and user experience of the project using analytics data.
  6. Incorporate the company's brand book and recent web design trends into the website design.
  7. Execute the mandatory job pool on both the front and back ends.
  8. Carry out testing of the project, including load tests, usability evaluations, performance checks, and security assessments.

Deliverables & Impacts

The Promodex group realized a total package solution within 24 business days; from the Customer's primary concept to the product's execution and debut.

  1. The site has achieved a favorable score in Google's PageSpeed ​​Insights, a key factor for successful SEO optimization.
  2. Feedback from staff and patrons indicated that the main page of the website is aesthetically pleasing, intuitive, and indicative of the company's progressive nature. The data is presented in an appropriate amount. The internal pages, particularly those serving as services, are quite focused on conversions.
  3. The site experienced an influx of search traffic within just 4 months thanks to its finely-tuned internal optimization.

Audience

The project is designed to reach out to three distinct groups:

  1. Both individuals and companies that need to develop online projects.
  2. Product and companies looking for cloud solutions.
  3. IT Specialists.

Technologies

A group of 8 individuals were involved in the project's execution: the project manager, business analyst, marketer, UI/UX expert, SEO expert, front-end coder, back-end programmer, and QA specialist.

The website was built from scratch, without the use of any pre-made template, using the WordPress site management system and content management system (CMS).

Opens correctly on desktop browsers:

  • Chrome (63+);
  • Firefox (58+);
  • Opera (50+);
  • Safari (10+);
  • Edgе (12+).

Responsive version of the website:

  • Full-width starts at 1200px;
  • The tablet version starts at 768px wide;
  • The mobile version starts at 320px wide.