Branding for an international online payment system

990

TomPay is an international online payment system that allows users to pay with cards anywhere: on websites, in applications, or messengers.

Shapoval Agency was approached for the logo design, corporate identity, and design the main brand manifestation.

BRAND PLATFORM

The style was to be strictly minimalist to symbolize reliability, accessibility, and convenience.

After brainstorming, we invented the symbol of the service – a satellite. Satellites accompany the planets, and our service will accompany users wherever they are.

TomPay is a reliable satellite for your payments.

CONCEPT OF VISUAL IDENTIFICATION

Logotype

Text-graphic: icon (simplified image of the satellite) and the name of the service. The icon can be used as a separate element, but the text only with the icon.

There are two versions of the logo: white and black.

Corporate colors

The most strict: light gray and graphite, as an additional color is allowed to use pink.

Fonts

We used the Cavalero font for the logo. It is a beautiful square serif font, an ultra-extended font that is ideal for digital use.

Alegreya Sans Bold for headlines and popular Play for body text were chosen as text fonts.

BRANDING PRODUCTS

SOCIAL NETWORKS

WEBSITE AND APP

More cases on our Behance.

Back

No more searching and calling digital agencies!

Create a tender and get offers on price and terms from the best web studios
It's free and takes 2 minutes. There are 1500+ digital agencies in the catalog that are ready to help in the implementation of your tasks. Choose and save up to 30% on time and budget!

Create tender

Cases in this category

All cases

Branding and identity for JDI Brokers 3 June 2022

indiGem (Branding + website development + eCommerce) 3 June 2022

Branding for an international online payment system 30 May 2022

Healthy food delivery service: branding and creating a landing page 30 May 2022

Company:

Shapoval agency

Type of:

Branding

Added:

30-05-2022

990