Case for seo-optimisation of the corporate website IDM company
Client: IDM - Official representative of IDM heat pumps in Ukraine (Austria).
The task that was set for our studio is to bring a pre-agreed list of search queries into the TOP-10 (positional SEO). At the time of the start of work, the site had the following positions for some queries:
We brought the technical condition of the site in line with Google recommendations, carried out work with the content, as well as work on Off-Page SEO:
⦁ Improved navigation menu for quick access to all categories and subcategories in one click.
⦁ Duplicate pages have been eliminated.
⦁ Redirects are configured.
⦁ Written texts on the goal pages to increase the relevance of the pages.
⦁ Compiled and implemented Meta Descriptions and Titles.
⦁ Set up correct site indexing using Search Console and robots.txt/sitemap.xml.
⦁ According to our own strategy, external links were acquired on quality sites.
After the work carried out, the site showed a positive trend in traffic growth:
Site positions as of 12/01/2019:
As a result, for more than a year of cooperation, we received TOP-3 - TOP-10 for important search queries for the client, an increase in the positions of related queries, as well as an increase in site traffic from Google search by more than 2 times.
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Client: IDM - Official representative of IDM heat pumps in Ukraine (Austria).
The task that was set for our studio is to bring a pre-agreed list of search queries into the TOP-10 (positional SEO). At the time of the start of work, the site had the following positions for some queries:
We brought the technical condition of the site in line with Google recommendations, carried out work with the content, as well as work on Off-Page SEO:
⦁ Improved navigation menu for quick access to all categories and subcategories in one click.
⦁ Duplicate pages have been eliminated.
⦁ Redirects are configured.
⦁ Written texts on the goal pages to increase the relevance of the pages.
⦁ Compiled and implemented Meta Descriptions and Titles.
⦁ Set up correct site indexing using Search Console and robots.txt/sitemap.xml.
⦁ According to our own strategy, external links were acquired on quality sites.
After the work carried out, the site showed a positive trend in traffic growth:
Site positions as of 12/01/2019:
As a result, for more than a year of cooperation, we received TOP-3 - TOP-10 for important search queries for the client, an increase in the positions of related queries, as well as an increase in site traffic from Google search by more than 2 times.