Case for seo-optimisation of the corporate website Konstanta company
Client: Constanta Group of Companies is a Ukrainian manufacturer of animal feed and protein-mineral-vitamin supplements (PMVD) to improve the productivity of pets, poultry and fish.
The task that was set for our studio is to bring a pre-agreed list of search queries into the TOP-10 (positional SEO). At the time of the start of work, the site had the following positions for some queries:
We brought the technical condition of the site in line with Google recommendations, carried out work with the content, as well as work on Off-Page SEO:
- Improved navigation menu for quick access to all categories and subcategories in one click.
- Duplicate pages have been eliminated.
- Redirects are configured.
- Adjusted the texts on the site to increase the relevance of the pages.
- Compiled and implemented Meta Descriptions and Titles.
- Set up correct site indexing using Search Console and robots.txt/sitemap.xml.
- According to our own strategy, links were acquired on quality sites.
The compound feed niche has a seasonality, where the peak of demand falls on May of each year. And every year the site shows a positive trend in the growth of traffic from Google search:
Site positions as of 1.03.2021:
As a result, we got TOP-3 - TOP-10 for all important search queries for the client, an increase in the positions of related queries, as well as an increase in site traffic from Google search by 6-8 times.
It's free and takes 2 minutes. There are 1500+ digital agencies in the catalog that are ready to help in the implementation of your tasks. Choose and save up to 30% on time and budget!
Client: Constanta Group of Companies is a Ukrainian manufacturer of animal feed and protein-mineral-vitamin supplements (PMVD) to improve the productivity of pets, poultry and fish.
The task that was set for our studio is to bring a pre-agreed list of search queries into the TOP-10 (positional SEO). At the time of the start of work, the site had the following positions for some queries:
We brought the technical condition of the site in line with Google recommendations, carried out work with the content, as well as work on Off-Page SEO:
- Improved navigation menu for quick access to all categories and subcategories in one click.
- Duplicate pages have been eliminated.
- Redirects are configured.
- Adjusted the texts on the site to increase the relevance of the pages.
- Compiled and implemented Meta Descriptions and Titles.
- Set up correct site indexing using Search Console and robots.txt/sitemap.xml.
- According to our own strategy, links were acquired on quality sites.
The compound feed niche has a seasonality, where the peak of demand falls on May of each year. And every year the site shows a positive trend in the growth of traffic from Google search:
Site positions as of 1.03.2021:
As a result, we got TOP-3 - TOP-10 for all important search queries for the client, an increase in the positions of related queries, as well as an increase in site traffic from Google search by 6-8 times.