Case for seo-optimisation of the ecommerce website Ultrasvit company
Client: TM "Ultrasvit" — trading private enterprise, founded in 1996, is currently one of the largest trading enterprises in Ukraine, has a wide wholesale and retail trade network in many regions of the country and sells a wide range of light and technical products for household and industrial use. It has warehouses and repair shops in Lviv and Khmelnytskyi.
The task that was set for our studio is to bring a pre-agreed list of search queries into the TOP-10 (positional SEO). At the time of the start of work, the site had the following positions for some queries:
We brought the technical condition of the site in line with Google recommendations, carried out work with the content, as well as work on Off-Page SEO:
⦁ Improved navigation menu for quick access to all categories and subcategories in one click.
⦁ Eliminated duplicate pages.
⦁ Redirects are configured.
⦁ Written texts on the goal pages to increase the relevance of the pages.
⦁ Compiled and implemented Meta Descriptions and Titles.
⦁ Set up correct site indexing using Search Console and robots.txt/sitemap.xml.
⦁ According to our own strategy, external links were acquired on quality sites.
After the work, the site showed a positive trend in traffic growth, and after 5 months of work, organic traffic grew almost 7 times:
Site positions as of 12/01/2018:
As a result, over 5 months of cooperation, we received TOP-3 - TOP-10 for important search queries for the client, an increase in the positions of related queries, as well as an increase in site traffic from Google search by almost 7 times compared to the starting figures.
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Client: TM "Ultrasvit" — trading private enterprise, founded in 1996, is currently one of the largest trading enterprises in Ukraine, has a wide wholesale and retail trade network in many regions of the country and sells a wide range of light and technical products for household and industrial use. It has warehouses and repair shops in Lviv and Khmelnytskyi.
The task that was set for our studio is to bring a pre-agreed list of search queries into the TOP-10 (positional SEO). At the time of the start of work, the site had the following positions for some queries:
We brought the technical condition of the site in line with Google recommendations, carried out work with the content, as well as work on Off-Page SEO:
⦁ Improved navigation menu for quick access to all categories and subcategories in one click.
⦁ Eliminated duplicate pages.
⦁ Redirects are configured.
⦁ Written texts on the goal pages to increase the relevance of the pages.
⦁ Compiled and implemented Meta Descriptions and Titles.
⦁ Set up correct site indexing using Search Console and robots.txt/sitemap.xml.
⦁ According to our own strategy, external links were acquired on quality sites.
After the work, the site showed a positive trend in traffic growth, and after 5 months of work, organic traffic grew almost 7 times:
Site positions as of 12/01/2018:
As a result, over 5 months of cooperation, we received TOP-3 - TOP-10 for important search queries for the client, an increase in the positions of related queries, as well as an increase in site traffic from Google search by almost 7 times compared to the starting figures.