How SEO and usability improvements doubled the number of hits
721
Manufacturer of steel cables (ropes) and rigging
- In 2016, UkrEcoProduct, a company engaged in wholesale and retail sales of steel cables, rigging and slings, approached us for a search engine growth. At that time, there was a catalog site which served as a business card and practically did not bring any applications. Managers searched for clients by cold calling and sending commercial offers.
- Throughout the cooperation, the client set us the tasks of increasing traffic, increasing positions in search engine and optimizing the site.
- The client wanted for us to increase the number of applications and calls with minimal promotion costs, and also to maintain and, if possible, to improve their positions against the backdrop of growing pressure from competitors.
Result. We have successfully completed our tasks.
- Organic traffic. Over the entire period of cooperation, free traffic increased by 218% — from 2200 sessions in June 2016 to 4800 sessions in June 2020.
- View Depth. Positions. For today, 60% of keywords have made it to the top 10, including those that fully reflect user’s interest: «buy a sling», «buy cables», etc. Applications and interaction with clients.
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Cases in this category
721
Manufacturer of steel cables (ropes) and rigging
- In 2016, UkrEcoProduct, a company engaged in wholesale and retail sales of steel cables, rigging and slings, approached us for a search engine growth. At that time, there was a catalog site which served as a business card and practically did not bring any applications. Managers searched for clients by cold calling and sending commercial offers.
- Throughout the cooperation, the client set us the tasks of increasing traffic, increasing positions in search engine and optimizing the site.
- The client wanted for us to increase the number of applications and calls with minimal promotion costs, and also to maintain and, if possible, to improve their positions against the backdrop of growing pressure from competitors.
Result. We have successfully completed our tasks.
- Organic traffic. Over the entire period of cooperation, free traffic increased by 218% — from 2200 sessions in June 2016 to 4800 sessions in June 2020.
- View Depth. Positions. For today, 60% of keywords have made it to the top 10, including those that fully reflect user’s interest: «buy a sling», «buy cables», etc. Applications and interaction with clients.